SEO & Local SEO — The Cubic Meal
A strategic case study on the growth execution delivered for The Cubic Meal in the Meal Servcie sector.
PROJECT DESCRIPTION
The Cubic Meal is a growing tiffin service brand looking to connect with local customers searching for reliable, home-style meal delivery in their area. Since most tiffin customers search both on Google directly and locally — "tiffin service near me" or by locality name — being visible on both fronts directly drives daily orders.
We carried out complete Website SEO alongside Local SEO and Google Business Profile optimization: on-site SEO for thecubicmeal.com, accurate GBP business categories and service details, a locally-focused keyword strategy built around real customer search behavior, and consistent, discoverable business information across Google Search and Maps.
Keywords Targeted: "tiffin service near me" and locality-specific variants for Civil Lines, Friend Colony, and Shankar Nagar
Results:
- Ranking in the top 3 for "tiffin service near me" across Civil Lines, Friend Colony, and Shankar Nagar
- Generating consistent organic customer calls directly from Google Business Profile
- Organic calls also being generated from the website itself, showing combined impact of Local SEO + Website SEO
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